17.12.2015

Ukrainians about New Year holidays. December 2015

  • According to a study conducted by the Rating Group in December 2015, almost half of respondents (47%) said that New Year is their favorite winter holiday, while 41% named Christmas. Another 5% chose St. Nicholas Day, and 3% mentioned the Old New Year. 2% said they do not like any winter holidays, and 3% were undecided.
    New Year is much more popular in the East, South, and Donbas, while Christmas is preferred mainly in the West. In the Central region, New Year and Christmas are liked almost equally.
    The younger the respondents and the higher their level of education, the more they tend to prefer New Year. It is also more popular among urban residents and Russian-speaking respondents. Christmas, on the other hand, is more popular among rural residents and Ukrainian-speaking respondents.
  • 65% of Ukrainians have a tradition of giving gifts on St. Nicholas Day, while about a third do not; 1% do not know about this holiday, and 3% were undecided.
    The further southeast one goes, the less widespread this tradition becomes. It is most popular in the West (94%) and least common in Donbas (26%). Women, young people, and Ukrainian-speaking respondents are more likely to follow this tradition.
  • 46% of respondents plan to put up a real Christmas tree for New Year, 28% a fake tree, and 12% will use a New Year decoration instead. 14% do not plan to put up any decoration at all—mostly older people and those with lower incomes.
    Over the past four years, the share of those choosing a real tree has increased by 2%, and a fake tree by 5%, while the number of people using only decorations or none at all has declined slightly.
    Real trees are more common in the West, among rural residents, young people, and those with higher incomes, while fake trees are more popular in Donbas and among urban residents.

Methodology

  • Audience: Ukraine's population of 18 years and older. The sample is representative by age, gender, region and type of settlement.
  • The sample of 2000 respondents.
  • Personal formalized interview (face-to-face).
  • The error of margin of not more than 2.2%.
  • Fieldwork dates: 27 of November- 5 of December 2015
Contact form

Have questions?

Please, fill in the form below and we will reach out to you soon.

Дякуємо! Ваша заявка отримана, ми зв'яжемося з вами у найближчий час.
Ой! Під час відправлення форми сталася помилка.