News and Press releases

At the end of July 2025, Rating Group conducted a survey among Ukrainians about their relationships with their partners. How many Ukrainians have a partner, and how do they assess their relationships?

The study was commissioned by the Institute of Psychology and Psychotherapy.

Relationship status and evaluation

• 70% of surveyed Ukrainians have a partner, while 30% do not.
• Among those who have a partner, two-thirds describe their relationship as very good, and another 30% — as rather good.
• Young people are more likely than other age groups to rate their relationships as very good (71%). The views of men and women on the state of their relationships do not differ significantly.

Changes in relationships

• According to one-third of respondents, their relationships have improved recently.60% said their relationships have not changed, while 6% reported they have worsened.
• Improvements were more often noted by young people (45%) and by those who describe their relationships as very good (43%).

Spending time together

• About one-third of respondents said that during the past month they spent time together with their partner — engaging in hobbies, going for walks, reading, or watching movies (excluding household chores) — every day or almost every day.
• A quarter did so several times a week, 16% — several times a month, 8% — once a month, and 15% — not at all.
• Older respondents (51 and older) were more likely to report spending time together almost daily (46%), as well as those who describe their relationships as very good (43%).

On September 29, 2025, Oleksiy Antypovych, CEO of Rating Group, took part in the roundtable “Building National Resilience: The Role of Local Self-Government” (organized by the Institute of the City and the National Platform for Resilience and Cohesion, moderated by Oleh Saakyan) within the framework of Ukrainian Resilience Week. Ukrainian Resilience Week is an annual event where local authorities, experts, and international partners gather to strengthen the resilience of Ukrainian cities.

Using Rating Group’s data, Oleksiy Antypovych shared insights into what helps Ukrainians maintain resilience. The discussion was based on findings from the academic study “Problems of Social Cohesion in Ukraine”, conducted by the Rating Sociological Group in collaboration with Dr. Nataliia Chernysh, Doctor of Sociology. Commenting on the results, CEO Oleksiy Antypovych noted:

“The resilience index currently stands at 3.6 out of 5 possible points, which is above the average level. And yes, of course, our society faces very serious challenges to resilience and unity every day. Yet Ukrainians continue to remain resilient, and there are many positive indicators: the vast majority of respondents feel a sense of unity with other citizens and their communities, and they look optimistically toward Ukraine’s future. This resilience is also reflected in concrete actions: over 70% of people financially support the Armed Forces of Ukraine, and about half of the respondents help refugees, internally displaced persons, and people with disabilities.”

Rating Group systematically studies issues of social resilience, cohesion, and well-being. Learn more on this topic in the following materials:

• Problems of Social Cohesion in Ukraine
• Presentation by Rating Group Deputy Director Tetiana Skrypchenko: “Promoting Resilience and Social Cohesion under Occupation”
• Regional Ranking by the Local Well-Being Index 2024 by Rating Lab

Hlib Kuzmenko, research expert and Head of Communications at Rating Group, commented on Ukrainians’ migration intentions on Apostrof TV on September 23, 2025. As a reminder, a Rating Group survey showed that 11% of Ukrainians overall — and nearly 20% among young people aged 18–35 — would like to move abroad permanently.

According to Hlib Kuzmenko, these figures do not mean that all of these respondents will definitely leave Ukraine. Rather, Ukrainians’ real decisions will depend on the further situation at the front. There is also a difference between an abstract desire and actual plans to move:

"To conclude that all these people will definitely leave would be a mistaken assumption. To some extent, the percentages here also depend on how the question is asked. Recently, the research laboratory Rating Lab asked Ukrainians whether they plan to move somewhere after the war — that is, not about an abstract desire but about potential plans. And in that case, the share of those who would leave was more than twice as low."

At the same time, the expert noted that migration intentions are indeed stronger among young people, and this may pose certain risks for the country’s economic development:

"Young people are the category with noticeably stronger migration intentions. And this is something that deserves attention. They are often active individuals who want to work and are ready to take on certain initiatives. In other words, they are potentially very economically active citizens."

How do Ukrainians perceive the challenges that veterans face when returning to civilian life? What forms of support do they consider most important?

The sociological company Rating Group and the European Union Advisory Mission (EUAM) in Ukraine explored this as part of the nationwide survey “Trust, Reforms, and EU Integration: What Ukrainians Think in 2025.”

Veterans’ challenges

• The biggest challenges that veterans face when returning to civilian life, according to respondents, are most often related to health issues: post-traumatic stress and stress disorders (63%), disability (54%), and health problems in general (51%). In addition, 40% mention alcoholism and drug addiction.
• Lack of employment is noted by 43%.
• While only 12% point to the lack of access to education and training.

Veterans’ support

• The majority of Ukrainians (62%) consider rehabilitation to be the most important form of support.
• This is followed by employment opportunities (47%) and access to medical care (43%).
• Another 27% highlighted support from veterans’ communities, while 6% mentioned education and training.

Rating Group is one of the largest research institutions in Ukraine, operating on the market since 2008. The company is registered in Ukraine and has extensive experience in conducting sociological surveys both in Ukraine and abroad. The Group includes: Rating Group Ukraine, the research laboratory Rating Lab, the platform Rating Online, and Rating Call Center.

The sociological company Rating Group and the European Union Advisory Mission (EUAM) in Ukraine have presented the results of a new study titled “Trust, Reforms, and EU Integration: What Ukrainians Think in 2025.” This continues the tradition of an annual nationwide public opinion survey that provides a comprehensive understanding of Ukrainians’ attitudes toward reforms, institutions, threats, challenges, and the country’s path to EU membership.

The event took place on September 25, 2025, at the Ukraine Crisis Media Center with the participation of the following speakers:

• Rolf Holmboe, Head of EUAM Ukraine
• Gediminas Navickas, Deputy Head of the EU Delegation to Ukraine
• Kateryna Pavlichenko, Deputy Minister of Internal Affairs of Ukraine
• Oleksiy Antypovych, CEO of Rating Group

According to the study’s findings, Ukrainians continue to demonstrate high levels of trust in their international partners, with the European Union (63%), the International Monetary Fund (58%), NATO (54%), and the Council of Europe (53%) enjoying the highest levels of trust. A clear majority of Ukrainians (68%) also believe that the country will be able to successfully implement the necessary reforms to join the EU.

The discussion participants emphasized the importance of the survey, which has been initiated by EUAM since 2015. Oleksiy Antypovych, CEO of Rating Group, noted that this is already the second such study conducted by Rating Group for EUAM since the beginning of the full-scale war.

"It is very important that this study shows dynamics. The best way to look at sociology is precisely in dynamics — then you understand where society and the country are heading,” said Oleksiy Antypovych, CEO of Rating Group

The speakers reflected on the fact that monitoring public sentiment is also important for building effective communication between European institutions and Ukrainian society.

"The results of this survey are very important. It can help us understand what society thinks, what concerns people have, whom they trust, and how they view reforms. European institutions, such as the EU Advisory Mission, also bear responsibility to the people of Ukraine. The findings of the study can guide us on how to communicate better and engage in dialogue,” said Rolf Holmboe, Head of EUAM Ukraine

Such communication should also contribute to better awareness among Ukrainians about the EU system, its legislation, rules, and everyday conditions. This will help Ukrainians look at European integration in a more realistic way:

"Since the beginning of the full-scale invasion, Ukrainians have started to realize that Europe is not only about ‘greener grass’ and ‘clearer skies.’ It is also about rules, laws, and the absence of corruption. Because of the war, we have all come to fully recognize ourselves as Ukrainians and to appreciate the value of our own state. Going forward, our sense of European identity will continue to grow. And in some respects, we will even take a more sober view of EU accession,” said Oleksiy Antypovych, CEO of Rating Group

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See more:

• Press Release of the Study
• Video Recording of the Presentation

The European Union Advisory Mission (EUAM) Ukraine and the Rating Group present the results of the annual nationwide Public Opinion Survey, offering a comprehensive picture of how Ukrainians perceive reforms, institutions, threats, challenges, and the country’s path toward EU membership.

Since 2015, EUAM Ukraine has commissioned this survey to ensure its support to Ukrainian partners is rooted in credible, evidence-based data. The 2025 results highlight encouraging trends in public trust of civilian security sector institutions, alongside clear challenges in areas crucial for reforms and European integration.

Trust in institutions

• Ukrainians continue to demonstrate strong confidence in their international partners. The European Union (63%), the International Monetary Fund (58%), NATO (54%), and the Council of Europe (53%) enjoy the highest levels of trust, while the United Nations (40%) and the OSCE (37%) are also seen as essential supporters of Ukraine.
• Among Ukrainian state security and law enforcement institutions, the National Guard of Ukraine (84%) and the Security Service of Ukraine (78%) are the two that enjoy the highest levels of trust. The State Border Guard Service (62%) and the National Police (48%) also record stable confidence levels.
• Younger Ukrainians (18–29) display particularly high confidence in security agencies, a reflection of their direct experience of the war and the crucial role these institutions play in protecting lives and communities. This trust also underlines that reforms are recognised by the younger generation, offering optimism that Ukraine’s future leaders see value in building resilient, EU-aligned public institutions even under conditions of war.

Attitudes towards EU integration and reforms

• A strong majority (68%) of Ukrainians believe that their country will succeed in implementing the necessary reforms for EU accession. At the same time, only 8% expect Ukraine to join the EU within one to two years. Most often, Ukrainians expect the accession to take place within five years (25%) or five to ten years (31%).
• The reforms viewed most positively by citizens are digital transformation (70% satisfied) and progress on gender equality (60%).
• The survey reveals continued dissatisfaction with anti-corruption efforts, with 86% of respondents expressing disapproval, making it the most pressing challenge to Ukraine’s reform agenda.

Evaluation of EU's support of Ukraine

• When asked about the most relevant forms of EU assistance, Ukrainians highlighted the fight against corruption (62%), support in investigating war crimes (44%), and assistance to liberated territories from the russian occupation (40%).
• Strategic communication was rated as the most effective area of EU support (55%), reflecting citizens’ demand for accurate and transparent information about the reform process.
• Nearly half of the respondents (49%) also consider EU accession consultations effective.

Challenges and hybrid threats

• The survey highlights public concern about hybrid threats from Russia, with 81% believing such threats are increasing.
• Online recruitment by russian special services (42%), fake news (32%), and cyberattacks (23%) are cited as the most concerning.
• Two-thirds of Ukrainians assess the country’s preparedness to counter hybrid warfare as moderate

Information sources and disinformation

• 51% of Ukrainians continue to rely on Telegram as their main source of information, with YouTube (25%) and personal networks (22%) also playing significant roles.
• At the same time, social media platforms such as Facebook and Instagram are viewed as the primary sources of disinformation (58%), followed by messenger channels (45%).
• Independent journalists and the Centre for Countering Disinformation (CCD) remain the most trusted actors in debunking fake news.

Veterans' reintegration

• Respondents identified post-traumatic stress and stress-related disorders (63%), disability (54%), and health problems (51%) as the main challenges facing veterans returning to civilian life.
• The majority (62%) see rehabilitation as the most important form of support.
• It is followed by employment opportunities (47%) and access to healthcare (43%).

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Rating Group is one of Ukraine's largest research institutions, operating since 2008. The company is registered in Ukraine and has extensive experience in conducting sociological surveys in Ukraine and abroad. The group includes: Sociological Group Rating, Rating Lab research laboratory, Rating Online platform, and Rating Call Center.

Deputy Director of Rating Group Tetiana Skrypchenko took part in the international scientific conference on the social challenges of the Russian-Ukrainian war from the research center Konflikt und Kooperation im östlichen Europa (Germany).

In the report "Fostering Resilience and Social Cohesion under Occupation", Tetiana Skrypchenko talks about how Ukrainians manage to maintain resilience, how communities unite, and what conclusions should be drawn to further strengthen Ukrainian society. The report is based on data from Rating Group research.

See some of the key insights below. See the full report "Emancipatory Dimensions of In:Security – Strategies of Coping with War Challenges in Ukraine" in the attached file.

On the importance of social resilience

"Efforts to build resilience are not just about survival but also about resistance and empowerment. Resilience helps Ukraine stand up to Russian control, both on the frontline and in society. Community resilience, in particular, plays an important role in establishing emancipatory practices, fostering a sense of agency and security, and rejecting imposed narratives. By focusing on both national unity and local support, Ukraine can make sure that resilience works as a bulwark against outside threats and insecurity."

On the ways of uniting communities

How to strengthen community cohesion? Based on research by the Rating Group and Rating Lab, Tetiana Skrypchenko notes the important understanding that levels of resilience vary by group. For example, resilience is lower among the less affluent and women of all ages. Low resilience in these groups can lead to greater stress, long-term psychological problems, less social participation and higher risks, which exacerbates inequality.

Also based on research by the Rating Group and the Transatlantic Dialogue Center (2024), Tetiana Skrypchenko mentions methods such as, for example, involving local residents in projects aimed at supporting Ukrainian defenders; reviving national customs.

On the experience of the deoccupied regions

"Respondents noted an increased sense of national and regional identity, with many stating that they had become more ‘Ukrainian’ because of the war. It is crucial to consider these experiences and establish institutions for remembering the wartime and occupation experience. Regional initiatives to address collective trauma should be scaled up to national level in order to foster unity and sustain resilience"

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Recently, the Rating Group team recently released another study on the resilience and cohesion of Ukrainian society with the participation of sociology professor Natalia Chernysh.

The Rating Group sociological agency and the EU Advisory Mission in Ukraine (EUAM Ukraine) invite journalists to attend the presentation of a new survey entitled ‘Trust, reforms and EU integration: what Ukrainians think in 2025’!

• Date: 25 September 2025
• Time: 11:00–12:20
• Venue: Ukrainian Crisis Media Centre, 2 Khreshchatyk Street, Kyiv (Ukrainian House)

The survey results will be published on the Rating Group website.

Event programme

11:00 – 11:02 | Welcome Remarks

• Moderator – opening, introduction of speakers.

11:02 – 11:12 | Opening Statement

• Rolf Holmboe, Head of Mission, EUAM Ukraine
  The importance of public perception in advancing civilian security sector reforms and Ukraine’s EU path.

11:12 – 11:22 | Key Findings of the Survey

• Oleksii Antypovych, Director of the Rating Group
  Presentation of methodology, main results and trends.

11:22 – 11:32 | EU Perspective

• Gediminas Navickas, Deputy Head of EU Delegation to Ukraine
  The survey results are analysed in the context of Ukraine’s EU accession process and EU perception in Ukraine.

11:32 – 11:42 | Ukraine’s Government Perspective on EU Integration

• Representative from the Office of the Vice Prime Minister on European and Euro Atlantic Integration of Ukraine (tbc)
  On the significance of EU accession support.

11:42 – 11:52 | National Perspective on Institutions and Reforms

• Kateryna Pavlichenko, Deputy Minister of Internal Affairs
  Comments on public trust in national institutions, including the MoIA agencies, and ongoing reforms.

11:52 – 12:12 | Q&A with Media and Audience

12:12 – 12:20 | Closing Remarks

See also the news item on the EUAM Ukraine website.

The sociological company Rating Group has released a study titled “Problems of Social Cohesion in Ukraine.” This is a joint academic project with Nataliia Chernysh, Doctor of Sociology and Professor at the Department of Sociology of Ivan Franko National University of Lviv.

The research team examined how resilient and cohesive Ukrainians are, the extent to which we trust one another, and whether we are willing to help others.

"We wanted to determine the actual state of national resilience in Ukrainian society and to measure it through the language of numbers. In the summer of 2025, the National Resilience Index stood at 3.6 out of 5. Its slight decline is due to the prolonged war as well as the drop in trust in government. At the same time, we record a strengthening of social bonds and their growing role. This is crucial for withstanding Russian aggression, maintaining hope for ultimate victory, and ensuring post-war renewal,” said Nataliia Chernysh, Doctor of Sociology and Professor.

As noted by Roman Borysov, Head of the Analytics Division at the Department of Strategic Research of Rating Group:

"Since the beginning of the full-scale invasion, civic identity has taken the leading position, clearly surpassing regional identity, for example. It has become a key factor of unity, and the duration of its effect has already exceeded the typical span of the ‘rally ’round the flag’ phenomenon. As for the markers of societal resilience, these are primarily trust within society and direct manifestations of social capital: the experience of helping others, volunteering, mutual support, and participation in civic organizations."

Roman Borysov also emphasizes the importance of synergy between the research agency and the academic community:

"This project is a great example of fruitful collaboration between Rating Group as a research agency and scholars from the academic world. It is a particular pleasure to work with the giants of Ukrainian science, especially Nataliia Yosypivna Chernysh, who stood at the origins of modern Ukrainian sociology. Her profound knowledge, insight, and genuine enthusiasm are truly inspiring, encouraging us to rethink our approaches and to open up new perspectives for the development of sociology."

Learn more about Ukrainians’ cohesion and societal trust in the press release of the study.

"Проблеми соціальної згуртованості в Україні" - нове наукове дослідження Соціологічної групи Рейтинг (Rating Group) у співпраці з Наталією Черниш, доктором соціологічних наук, професором кафедри соціології Львівського національного університету ім. Івана Франка.

‍У фокусі дослідження - самоідентифікація українців, довіра одне до одного, рівень соціальної стійкості, готовність допомагати іншим й інші індикатори соціальної згуртованості.

Самоідентифікація

• Абсолютна більшість українців (94%) відчувають себе громадянами України.
• За час повномасштабної війни самоідентифікація українців ще більше змістилася у бік країни загалом: люди асоціюють себе скоріше з Україною загалом, ніж зі своїм регіоном (77%).
• Більше половини (52%) вважають себе європейцями та лише 8% вважають себе радянською людиною.

Цінності

Коли респондентів попросили обрати до трьох найважливіших цінностей з переліку, найчастіше позначали перемогу України (62%), родину та близьких (53%), власне здоров’я (34%), незалежність української держави (26%), відновлення України (20%). Це екзистенційні цінності, цінності виживання. Ці результати співзвучні з нещодавнім дослідженням Rating Group про цінності українців.

Довіра в суспільстві

• Загальний Індекс довіри в суспільстві має середній рівень (3,0). Шкала: від 1 (мінімум довіри) до 5 (максимум).
• Найвища довіра - до близького кола (3.9), тобто рідних, друзів, мешканців міста/села. Менше довіряють суспільному колу (2.9), тобто інституціям, організаціям, владі, мешканцям України тощо, а також колу "інших людей" (2.4), тобто незнайомим людям у випадкових ситуаціях, людям інших політичних поглядів або національності.
• ‍Понад третина респондентів довіряє мешканцям України (36%, ще 42% вагаються), дещо менше - мешканцям міста/села (30%, ще 42% вагаються).
• Серед інституцій українці висловлюють найвищу довіру до волонтерських організацій (63%). Менше довіряють громадським організаціям (30%, ще 37% вагаються), місцевій (25%, ще 27% вагаються) і центральній (24%, ще 26% вагаються) владі.

Соціальний капітал і громадське життя

• В умовах повномасштабної війни в українському суспільстві виріс соціальний капітал: 86% українців надавали допомогу людям, які опинились у складній ситуації під час війни, зокрема 27% переважно допомагали людям за межами родинного кола.
• Половина респондентів налагодила і зберегла зв’язки, що виникли через об’єднання з іншими людьми для взаємопідтримки. У деяких випадках ці взаємозв’язки ставали інституціоналізованими: близько 10% респондентів є членами громадської організації, а 43% мають таких людей серед найближчого оточення (родичі, друзі).
• Серед типів громадської активності українці надають перевагу допомозі іншим. Респонденти активно допомагають ЗСУ – 70% постійно або час від часу допомагають фінансово, 44% - нефінансово (сітки, свічки, ремонт авто тощо). Також відносно поширеною є допомога біженцям, переселенцям, людям з інвалідністю (49%).
• Інші види активності не є такими поширеними: 23% беруть участь у громадських слуханнях та підписанні петицій, 20% - вирішенні спільних проблем в житті територіальної громади, 13% - у громадських акціях і мітингах.
• Більш активними є мешканці Заходу і Центру, а також більш забезпечені опитані.

Соціальна стійкість

• Українське суспільство зберігає стійкість. Індекс стійкості складає 3.6 (вище середнього рівня) за шкалою від 1 (мінімум) до 5 (максимум).
• Абсолютна більшість оптимістично оцінює як майбутнє України (76%), так і власне (72%).
• Більше 70% вважають, що можуть самостійно впоратися з проблемами, які в них виникають.
• Окрім того, високим є відчуття єдності з іншими українцями, його висловлюють майже дві третини респондентів. З місцевою громадою себе ідентифікують 53%.
• Дещо нижчими є оцінка рівня солідарності та взаємодопомоги (48%), справедливості (45%) у суспільстві та впевненість в тому, що держава у кризовій ситуації ухвалить правильне рішення (44%).

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Rating Group — одна з найбільших дослідницьких інституцій України, яка на ринку з 2008 року. Компанія  зареєстрована в Україні та має значний досвід проведення соціологічних опитувань в Україні та за кордоном. До групи входять: Соціологічна група Рейтинг, дослідницька лабораторія Rating Lab, платформа Rating Online та Rating Call Center.

Rating Group insights become the base for effective mine safety advertising!

The State Emergency Service of Ukraine and GSC Game World (creators of the Stalker series) have released a video in which the main character of Stalker 2, Skif, demonstrates the basics of mine safety. According to the State Emergency Service, the video takes into account the results of a study on mine safety among Ukrainian teenagers conducted by the Rating Group and UNICEF (2024). The research part was carried out by Rating Lab: the team developed an original mine safety test and surveyed more than 25,000 Ukrainian teenagers and their parents.

"Being brave, stalker, means being cautious" (from the video)

According to the study, boys aged 14-15 and 16-17 are the most at risk when it comes to explosive objects. Among other things, this is due to the typical hobbies of teenage boys: computer games and related media content, which somewhat distances them from the idea of real risks. The State Emergency Service and the creators of Stalker 2 took this data into account and were able to effectively convey information on how to protect the lives and health of children and others.

More resources:

• Video
• Research case (mine safety)
• News on State Emergency Service webstie

September 9, 2025 CEO of Rating Group Oleksiy Antypovych participated in the panel discussion “New Country” (organized by LB.ua and EFI Group) on key social, political and economic challenges for Ukraine.

The speakers of the event were also the Chairman of the Supervisory Board of the investment company EFI Group Igor Liski, the First Deputy Chairman of the Verkhovna Rada of Ukraine, Oleksandr Kornienko, the Ambassador of Ukraine to the USA Olga Stefanishina and the representative of the Ministry of Ukraine Ilya Pavlenko.

Oleksiy Antypovych commented on the public sentiment towards the end of the war. A recent survey by Rating Group shows that Ukrainians support the general idea of a diplomatic settlement, but a prerequisite for peace is reliable security guarantees from partners. 82% consider negotiations a realistic way to end the war (62% for finding a compromise with the involvement of other countries, 20% — for direct negotiations with the Russian Federation). At the same time, 75% believe that Ukraine should agree to a ceasefire only under the condition of international security guarantees.

“The most important thing about those figures is that there is nothing about peace at any cost,” - Oleksiy Antypovych, CEO of Rating Group

More materials:

• Full news at LB.ua
• Press release of the Rating Group study

Hlib Kuzmenko, research expert and Head of Communications Rating Group commented to Express Online (journalist - Bogdan Kufryk). The focus is the Rating Group's research on the socio-political sentiments of Ukrainians and the conditions for the end of the war.

About negotiations

“82% of respondents [Ukrainians] support the diplomatic path: 62% — the option of negotiations with the involvement of other countries, 20% — direct negotiations with the Russian Federation. On the other hand, this does not mean that Ukrainians are ready for peace at any cost. It is only a matter of readiness for a diplomatic solution.”

Why Ukrainians are fighting first of all for the future of children and freedom, not for territory and resources

According to the Ratin Group socio-political survey, most respondents believe that we are fighting with Russia for the future of our children (60%) and freedom (44%). About the territory is spoken by 19%, and about resources - 11%.

“This does not mean that citizens are indifferent to our territories and resources. In the end, Ukrainians at the front are defending their borders, territorial integrity. It is more about the fact that people (especially relatives), peaceful life and security, as well as freedom are our fundamental values. We are fighting for our existence, and it is impossible without freedom. We also want peace, but not at the cost of freedom. But the war for territories and resources is part of Russia's strategic culture, their strategic communication. The Kremlin communicates to the Russians that the West wants to seize their territories, minerals, etc., so they say, they must strike first.

Recall that, according to the data surveys on the values of Ukrainians, the main goals of society now are family security (73%), life in peace (62%), freedom (56%) and national security (55%). At the same time, responsibility and independence are two strong traits that are key to all major goals.

See more:

• ‍Commentary in the publication Express Online
• Press release survey on social and political sentiment
• Press release Values survey

On Friday, September 5, 2025, on ProUA broadcast (presenter - Andriy Kulikov) Rating Group CEO Oleksiy Antypovych commented on the August survey of social and political attitudes of Ukrainians conducted by the Rating Sociological Group.

“Ukrainians see the financing and armament of the Armed Forces of Ukraine as the main guarantee from partners. That is, we take responsibility for our safety first and foremost,” - Oleksiy Antypovych, CEO of the Rating Group

According to the study, 52% of Ukrainians identified the financing of the army and the supply of weapons from partners as a key guarantee. Among other key guarantees, Ukrainians cite the commitment of the Allies to enter the war in the event of a repeat attack (48%) and international patrolling of air and sea space (44%).

See more:

• Press release of the study
• Record the air

Rating Group CEO Oleksiy Antypovcyh commented on whether permission for young men aged 18-22 to cross the border will impact mobilization and migration. The comment was provided for El País based on the data by the Rating Lab research laboratory.

The article on government reform and mobilization in Ukraine (author - Óscar Gutiérrez) states the following:

"According to the Rating Lab data, the largest intention to move abroad is among young people aged 25-34, followed by those aged 20-24 and 16-19...War, threat to life is a very significant reason – this is mentioned by 60% of those respondents who often thought about going abroad

Oleksiy Antypovych discusses whether the reform possesses risk of "draining" human capital and recruitment pool:

"Its is possible. But in practices, Ukrainians' decision to move abroad depend on how the war unfolds in the future and how long it will last", - Oleksiy Antypovych, Rating Group CEO

The Rating Group, Lviv Media Forum and International Media Support (IMS) presented the results of a new study "Media Audience Segments in Ukraine". The event took place on August 29, 2025 at the Kyivinform Press Centre.

Speakers:

• Oleksiy Antypovych, CEO of the Rating Group
• Zurab Alasania - Media Advisor IMS (International Media Support)
• Olha Bilousenko - Head of the Research Department of the NGO "Lviv Media Forum"

The study showed how Ukrainians are divided according to their media consumption, which media they trust the most, and how they counteract disinformation:

‍"We thank International Media Support and the Lviv Media Forum for this study... Together we devoted a month to developing the methodology and approached the issue of disinformation very professionally... 59% of Ukrainians belong to the more vulnerable audience. But the most interesting thing turned out to be not this: all categories of consumers (both traditional media, online, "omnivorous", and those who generally avoid information) are vulnerable to disinformation", - Oleksiy Antypovych, Rating Group CEO

Resources:

• Research press release
• Presentation video record

On April 1-23, 2025, the Rating Group conducted a study of media consumption of Ukrainians commissioned by the NGO "Lviv Media Forum" and International Media Support. The survey topics are information behavior, media consumption, trust in the media, the fight against disinformation and vulnerability to it.

Sources of information

• Telegram is the main means of obtaining information about current events for Ukrainians. Telegram channels are read constantly or often (4-5 days a week) by more than half of respondents (52%).
• In second place is YouTube (32% watch constantly or often), in third place is Facebook (28%).
• The "United News" telethon and Viber chats are watched constantly or often by 25%.
• Regular reading of printed media is a rare practice: 84% never use newspapers and magazines to obtain information.
• The majority of Ukrainians also never receive information from the radio (75%), regional media (69%), regional online media (67%), international online media (66%).

Trust in the media

• Ukrainians have little trust in the media in general. But Telegram channels (29%) and Youtube channels (24%) are relatively more trusted.
• International and Ukrainian online media are rather trusted or trusted by 16%.
• Ukrainians distrust the United telethon the most (39% do not trust or rather do not trust, 24% are hesitant, 19% find it difficult to answer).

How Ukrainians fight disinformation

• Almost 40% of respondents never check the reliability of information, 18% always do it.
• Young people (18-29 years old), respondents with higher education, as well as military personnel and veterans check the reliability more often.
• 35% believe that it is easy or rather easy for them to distinguish true information from false information in the media, 28% — that it is difficult or rather difficult for them to do so.
• The most common practices for checking reliability are using one's own intuition and experience (34%) and comparing with several authoritative sources (25%).

Vulnerability to disinformation

59% of Ukrainians are vulnerable to disinformation, as shown by the results of the information test (see methodology). How they differ:

• They are significantly less likely to support Ukraine's accession to the EU and NATO, as well as the actions of the current government.
• They are less likely to watch socio-political news and trust the media less.
• They rate their own ability to distinguish true information from false information as highly as invulnerable citizens.
• When checking information, they rely somewhat more on their own experience and intuition and less likely to compare information from different sources.
• Relatively more often these are Russian-speaking or bilingual respondents, residents of frontline territories, as well as representatives of less well-off and less educated categories.

A study by the Rating Group on August 21-23, 2025 shows that Ukrainians want peace and are mostly ready to talk about certain concessions, but only on condition of reliable security guarantees from partners.

Vision of the end of the war

• 59% of respondents support stopping the fighting on the battlefield and the searching for a compromise, 20% support fighting until the return of Donbas and Crimea, 13% - until the demarcation line/borders as of February 23, 2022 are restored.
• 82% consider negotiations to be a realistic way to end the war (62% are in favor of finding a compromise with the involvement of other countries, 20% - in direct negotiations with the russian federation).
• 75% believe that Ukraine should agree to a ceasefire only on condition of international security guarantees.
• Among the key security guarantees, Ukrainians name: funding for the army and weapons supplies from partners (52%), an obligation of allies to enter the war in the event of a second attack (48%), and international patrolling of air and sea space (44%).
• When asked “What is most important now?”, 58% chose receiving guarantees of funding for the Ukrainian army from Western partners in the future and the supply of weapons in sufficient quantities, while 31% chose the return of territories.
• Most often, respondents believe that we are fighting with russia for the future of our children (60%) and freedom (44%).

Trust in politicians

The level of trust in Valery Zaluzhny is 74%, Volodymyr Zelensky is trusted by 68%, and Kyrylo Budanov has 59% trust rate.

Electoral attitudes

• If presidential elections were to take place, Volodymyr Zelensky (35% of all respondents) and Valery Zaluzhny (25%) would receive the most support.
• In case of the parliamentary elections, the hypothetical Zaluzhny Party would lead (24%) and the hypothetical Zelenskyy Bloc would come in second place (20%). They would be followed by the European Solidarity (7%), and two hypothetical parties - the Budanov Party (6%) and the Azov Party (6%).

The goals of Ukrainians

Ukrainians want peace, but not at the expense of freedom.

• Right now, the most important things for us are basic values, values of survival: family safety (73%), living in peace (62%), freedom (56%) and national security (55%).
• It is also important for Ukrainians to live in comfort (25%), have inner harmony (22%) and self-respect (16%).
• Common goals unite Ukrainians at home and in Europe. However, Ukrainians who have been forced to leave the country place more emphasis on comfort and less on national security.

How do Ukrainians' goals differ?

• Older people often emphasise the importance of national security, while young people talk more about a comfortable life, love and happiness.
• Those who want to stay in Ukraine often talk about the importance of living in peace, national security and wisdom, while those who want to move abroad talk about a comfortable life and happiness.
• For Ukrainians who support Ukraine's accession to the EU, family security, national security and freedom are more important. For those who oppose accession, true friendship, salvation of the soul and wisdom are more important.
• Ukrainians who do not regret the collapse of the USSR more often mention national security and freedom. Those who regret it value wisdom, happiness and equality more.

What will help achieve the main goals?

Responsibility and independence are two strong traits that are key to all five main goals. But there are other important tools for achieving them.

• According to Ukrainians, freedom requires independence, responsibility, courage, honesty and intelligence.
• Family security can be achieved through responsibility and a willingness to help.
• If we want to live in peace, we need responsibility and independence.
• National security can be achieved through responsibility, independence, courage, and a willingness to help.
• At the same time, a comfortable life requires skills and intelligence.

How to achieve other goals?

• To achieve happiness, you need love, independence and cheerfulness. And for inner harmony – intelligence, honesty and love.
• Love that stands the test of time is achieved through love, honesty and responsibility. And friendship – through honesty and willingness to help.
• Salvation of the soul can be achieved through love and forgiveness.
• Self-respect, like equality, is built on honesty, independence, and responsibility.
• A bright, fulfilling life requires cheerfulness, independence, and broad-mindedness.
• A sense of achievement is attained through intellect and ability, and  social recognition through responsibility.

The International Republican Institute’s (IRI) Center for Insights in Survey Research (CISR) published the results of the national survey of Ukraine, which covered key socio-political topics. The data was collected by the Rating Group team on July 22-27, 2025.

Key findings

• The majority of Ukrainians support joining the European Union (75%) and NATO (70%).
• Ukrainians believe, the most aid in context of resistance to Russia was provided by the US (59%), Germany (48%), and the UK (38%).
• The Armed Forces of Ukraine have the highest approval level (94%) amongst the state institutions. Most Ukrainians also approve the activites of President Zelensky (65%), the Commander-in-Chief of the Armed Forces Oleksandr Syrskyi (55%), and the Minister of Foreign Affairs Andrii Sybiha (52%).

“Ukrainians overwhelmingly desire a Western-oriented future. Ukrainians view themselves as a European people and firmly believe their future lies in Europe."
‍
“Ukrainians are incredibly thankful for the assistance provided by the United States and its allies and partners since the outset of the war.”

- Stephen Nix, Senior Director for Europe and Eurasia at IRI, as cited by IRI website